Linguistic Landscapes In Desa Kuta

Authors

  • I Wayan Mulyawan Udayana University
  • Ni Ketut Ratna Erawati Udayana University

DOI:

https://doi.org/10.24843/e-jl.2019.v13.i02.p12

Keywords:

linguistic landscapes, language, function

Abstract

This research aimed to identify the presence of Linguistic Landscapes (LL) in Desa
Kuta. LL is sociolinguistic study of language used in outdoor signage that firstly introduce by
Landry and Bourhis (1997). Desa Kuta as one of tourist destination in Bali experiences a great
development due to globalization effect. This great development can be seen clearly through the
presence of outdoor signs along the main roads of Desa Kuta. The research was conducted from
February to March 2019. The finding showed there are 2.549 signs along the main roads of Desa
Kuta. The language used mostly in English with 1.332 signs (52%). As for the types, there are
1.603 signs of commercial signs (65%). In term of the function, 2.320 signs (93%) are
informative.

Downloads

Published

2019-07-31

Issue

Vol. 13 No. 2 (2019): July

Section

Articles

License

Copyright (c) 2026 I Wayan Mulyawan, Ni Ketut Ratna Erawati

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.