Relasi Kuasa Pascareformasi dalam Pengelolaan Resor Wisata Nusa Dua
Keywords:
Nusa Dua Tourist Resort, power relation, hegemony, negotiation, oppositional, BaliAbstract
This article analyses the power relations between three
stakeholders involved in the management of the Nusa
Dua Tourism Resort, Bali in the seventeen years after the
reformation era, between 1998 to the present. It was chosen
because after the reformation era, there have been changed in
the nature of power relations among the three stakeholders in
the region, that is between the government (BTDC), investor
(hotel manager), and local communities. This study uses the
theory of hegemony, the discourse of power/ knowledge, and
communication actions was applied eclectic considering the
sub-topics discussed related to each other. The analysis of
the power relations was strengthened by the analysis of the
subtopics of ideologies as a contributing factor to the nature
of power relation and the strategy of each stakeholder was
taking in defining their relations to each others. The study
shows that the relation of power between BTDC and the local
people had changed drastically since the reformation era,
from the hegemonic into the negotiative which then changed
into the oppositional relation. The article concludes that
social and political situation in Bali gave significant impacts
to the nature of relationship between tourism stakeholders
in Nusa Dua.
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