MS Glow and PS Glow: A Forensic Linguistics Study

Abstract

The feud between PS Glow and MS Glow became a conversation that
caught the public's attention. One of the parties is considered to have
the same principal trademark, so the intention to imitate, plagiarize or
follow the other party's brand for business purposes creates unhealthy
business conditions and deceives or misleads consumers. This study
analyzes the trademark dispute between PS Glow and MS Glow. The
data sources in this study are the Decisions of the Supreme Court of the
Republic of Indonesia Number 2/Pdt.Sus.HKI/Merek/2022/PN Niaga
Mdn and Number 2/Pdt.Sus.HKI/Merek/2022/PN Niaga Sby. This
research uses methods and techniques which are divided into three
stages, namely (1) the data collected by observation method assisted by
note-taking technique; (2) Data analysis using qualitative methods. The
data analysis technique used descriptive technique; and (3) Presentation
of the data analysis results using informal and formal methods. The
results show that PS Glow and MS Glow are other trademarks. It can be
seen based on the analysis at the phonological level, namely the
presence of sounds that can distinguish meaning, namely /p/ - /m/.
Thus, it can be said that the decisions of judges are considered
inaccurate.